Campaign Specialist

Philippines

THE ROLE          

In this role you will have the opportunity to help the organization unlock value for our users and business through data. The successful candidate is passionate about data and marketing, highly analytical, and has a personal ambition to learn and grow.

YOUR TASK

Campaign Strategy and Management

Partnership Management

SKILLS & REQUIREMENTS

What can you expect from us?

Impact: We are actively empowering and connecting people to a better financial future. Join us if you want to help us achieve our mission. 

Work: We have a team of over 350 talented individuals in 6 markets who are hyper passionate about building innovative financial solutions and making an impact on people’s lives. 

Culture: We take our work seriously but don’t hesitate to keep things light. We can only create magic when we have a little bit of fun. 

Thrive: We launched in 2014 and fast-forward 7 years we now help over 10 million monthly users make the best financial decisions. Accelerate your career and become a pioneer in your field with a leading fintech company that seeks to push the boundaries of your imagination and is committed to growing your career. 

Reputation: We are backed by world-class organizations and companies and have raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group

 
EEO Statement 
Hyphen Group is an equal opportunity employer. We value, support and respect all individuals and is committed to maintaining an inclusive and diverse working environment. Decisions in hiring are based on business needs, requirements of the job and individual qualifications and shall not be influenced by any consideration of race, ethnic or national origin, religion, sex (including gender identity and/or expression), age, sexual orientation, marital status, parental status, disability, genetic information, political affiliation or other applicable legally protected characteristics.
 
Apply for this job
* Required
Resume/CV
Cover Letter
GDPR*

When you apply for a job on this site, the personal data contained in your application will be collected by Hyphen Group (“Hyphen Group” or “we”), a company registered and incorporated in Hong Kong and which can be contacted by emailing jobs@hyphengroup.io. Hyphen Group (the “Group”), is a group of companies that provide price comparison services as well as financial services, insurance products, communications and other products and services across Asia.

Your data is stored in a range of systems and formats. These include in your recruitment file, in the Group’s HR management system and in other IT systems, including the Group’s email system.

Hyphen Group processes a range of information collected from you. Subject to applicable law, this may include:

  • your name, address and contact details, including email address and telephone number;
  • your gender and date of birth;
  • details of your qualifications, skills, experience and employment history;
  • information about your current level of remuneration, including benefit entitlements;
  • details of your marital status and dependents;
  • candidate photographs;
  • details of your bank account;
  • Passport or other identification information; and/or
  • Information from compliance background checks.

Your personal data will be processed for the purposes of managing Jyphen Group’s recruitment related activities, which include setting up and conducting interviews and tests for applicants, evaluating and assessing the results thereto, responding to and defending against legal claims, maintaining and promoting equal opportunities within the workplace and as is otherwise needed in the recruitment and hiring processes. Such processing is legally permissible under applicable Data Protection Laws as necessary for the purposes of the legitimate interests pursued by the Hyphen Group, which are the solicitation, evaluation, and selection of applicants for employment.

Who may have access to personal data?

Your information will be shared internally within the Group for the purposes of the recruitment exercise. This includes with members of the HR and recruitment team, interviewers involved in the recruitment process, managers in the business area with a vacancy, internal and external auditors and IT staff if access to the data is necessary for the performance of their roles.

Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Hyphen Group to help manage its recruitment and hiring process on Hyphen Group’s behalf.

Hyphen Group may share your personal data with third parties in order to, obtain pre-employment references from other employers, obtain employment background checks from third party providers and to obtain necessary criminal record checks.

How long do we hold your personal data?

Your personal data will be retained by the Group for so long as the Group determines it is reasonably necessary to evaluate your application for employment. If your application for employment is successful, personal data gathered during the recruitment process will be transferred to your personnel file and retained during your employment in accordance with the contract of employment and our internal privacy policy.

What if you do not supply your personal data?

You are under no statutory or contractual obligation to provide data to the us during the recruitment process. However, if you do not provide the information, we may not be able to process your application properly or at all.

I have read and Acknowledge the GDPR notice

Visa Status

Will you now or in the future require sponsorship for a work visa?

THE ROLE          

In this role you will have the opportunity to help the organization unlock value for our users and business through data. The successful candidate is passionate about data and marketing, highly analytical, and has a personal ambition to learn and grow.

YOUR TASK

Campaign Strategy and Management

  • Work closely with the Head of Campaigns to understand overall business objectives and monitor output and deliverables across campaigns
  • Support Head of Campaigns in campaign planning, including but not limited to generating ROI forecasts and budgeting
  • Act as liaison between Commercial, Marketing, Product, and Operations teams in managing campaign end to end
  • Monitor paid media performance, including but not limited to Facebook and Google ads
  • Regularly propose optimization and techniques for paid and unpaid channels to improve KPIs
  • Identify campaign trends, insights, and target segments
  • Collaborate with content, design, and product teams to create campaign landing pages and creatives
  • Perform user journey and performance analysis according to business needs with cross data sources between Google Analytics, Email & CRM database, etc.
  • Work with different internal stakeholders across various analytics projects including customer lifetime value calculation, attribution analysis, etc.
  • Develop dashboards and reports for various activities, including, website/paid media performance, personalization findings, new campaign performance, etc.
  • Evaluate new channels to explore
  • Collaborate with and support Service Desk Analysts on campaign related follow ups and client concerns, as needed
  • Support integrated campaigns, as needed
  • Vendor sourcing and management, as needed

Partnership Management

  • Act as liaison between external partners and internal teams
  • Create proposals for potential partners
  • Monitor performance, propose optimization techniques, and monitor deliverable timelines of partnerships
  • Generate weekly reports for partners

SKILLS & REQUIREMENTS

  • Minimum 2-3 years of relevant work experience in analytical / marketing field
  • Minimum 2 years working experience with Google Analytics. Comfortable in measuring, manipulating, and analyzing data
  • Working experience with Facebook Ads Manager and Google Ads
  • Experience in using data visualization tools (e.g. Data Studio, Tableau, Metabase etc.) would be a bonus
  • Experience with tagging implementation via Google Tag Manager would be a bonus
  • Proficient in Microsoft Excel / Google Sheets and Microsoft Powerpoint / Google Slides
  • High sense of urgency and best in class work ethics
  • Good in connecting, managing, and leading people
  • Good presentation skills
  • Ability to manage cross-functional projects
  • An independent individual who is comfortable in a matrix organization and in a start-up role
  • A ‘can-do’ attitude when it comes to new projects; looking for an individual who is excited about thinking of new solutions to improve processes and solve problems
  • Up to date with the latest trends and best practices in paid media measurement
  • Fluent in English and Tagalog

What can you expect from us?

Impact: We are actively empowering and connecting people to a better financial future. Join us if you want to help us achieve our mission. 

Work: We have a team of over 350 talented individuals in 6 markets who are hyper passionate about building innovative financial solutions and making an impact on people’s lives. 

Culture: We take our work seriously but don’t hesitate to keep things light. We can only create magic when we have a little bit of fun. 

Thrive: We launched in 2014 and fast-forward 7 years we now help over 10 million monthly users make the best financial decisions. Accelerate your career and become a pioneer in your field with a leading fintech company that seeks to push the boundaries of your imagination and is committed to growing your career. 

Reputation: We are backed by world-class organizations and companies and have raised over US$110 million from investors including Experian, Pacific Century Group, IFC - a member of the World Bank Group

 
EEO Statement 
Hyphen Group is an equal opportunity employer. We value, support and respect all individuals and is committed to maintaining an inclusive and diverse working environment. Decisions in hiring are based on business needs, requirements of the job and individual qualifications and shall not be influenced by any consideration of race, ethnic or national origin, religion, sex (including gender identity and/or expression), age, sexual orientation, marital status, parental status, disability, genetic information, political affiliation or other applicable legally protected characteristics.